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C.R. Bard, Inc.

Companies are always looking for new and better ways to communicate with audiences, both externally and internally. Having worked with C.R. Bard for over 10 years on the company’s annual reports, internal presentations and sustainability reports, Bard engaged FGI to create a leadership brochure titled “Being a Leader at Bard”. Knowing Bard’s corporate culture, brand identity, and taste for simplicity and organization, we designed a brochure that highlighted essential content, introduced a bold color palette and engaging infographics, and created an effective and compelling communications tool that supports Bard’s values and leadership model for companywide distribution.